1. Will you carefully consider the individual Agent's sales record and their reputation? Be sure to select an Agent who has a PROVEN track record. When you interview Agents, ask to see the list of homes THEY have sold this year and last! Not the number of homes "the company" has sold but the number of homes THEY have sold. The total number of homes "the company" has sold has absolutely NO bearing on that Agent's effectiveness. Talk is cheap; ask to see the list! You can see our list anytime here on our web site.
2. What's important? The Agent or The Company? Remember, you are not hiring "The Company." "The Company" won't EVER answer your questions, show your home, present a contract or notarize a document for you. "The Company" sells NO homes; the individual agents do.
3. Will you select the Agent who claims they can get you the highest price? It's more important to select an Agent who knows the market you are in, not an Agent who is desperate just to get a listing and will tell you anything. Agents don't determine selling price, Buyers do. An Agent who is not tuned into current market conditions can cause you to lose the important "window of opportunity" to sell your home at the optimum price.
4. Will you pick the “cheapest” agent? Remember, the expression, “you get what you pay for” applies in Real Estate too! If you think it's expensive to hire a Professional just wait until you hire an amateur!
5. Will you select a "local" Agent? Don't pick an Agent who does not normally service the area your home is in. They will not be able to provide a high level of service, no matter what they say. They don't know the market and they will not be readily available to give you the service you are paying for.
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An Agent’s sales record is the ONLY measurement of their effectiveness in selling homes!